About Asher Reed Boutique

Owner, Desiree' Allums, was raised in Dallas, TX and moved to Louisiana in 2010. She fell in love with the culture, the food, and the people and decided then that Louisiana was her home. 

After spending many years in Corporate America she decided she wanted to build a business of her own to help change other women's lives. As a plus size woman she understood the challenges that other women faced and has dedicated her mission is to help all women feel unapogetically confident in their own skin. 

Asher Reed Boutique represents a space where all women can dress on trend for an affordable price. Desiree believes that all women should love who they see looking back at them in the mirror and sometimes it's a simple outfit that paves the way to helping them start on their self love journey. 

Desiree is a wife to Adrian, a fur baby mama to Oliver and Rocco, and a dedicated civic leader in her community.